Great News - Readers Digest is alive and kicking

April 15, 2010

It is great news that Readers Digest UK has been bought out of the ashes and given a new lease of life again by their management team and VC funders Better Capital. I have been working with ReadersDigest for 5 years helping them with their online marketing, strategy and website development / maintenance. Moving forward, I know Readers Digest are very keen to utilise their wealth of content and DM experience and maximise their opportunities in the online world and gain new customer audiences. You will have to watch this space for more specific details on new projects and online marketing initiatives moving forward - they are still in the top secret cupboard at the moment!   Al

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