At toinfinity, we work as an integral part of your online marketing team. It’s an approach that helps us generate an average 800% return on investment for our clients.
A recognised leader in e-commerce management and online marketing, Al really knows how to make a website and online marketing work commercially.
Al’s first e-commerce role saw him take the lead in the creation, implementation and running of a brand new e-commerce site for Cotswold Outdoor, driving sales, online marketing and revenue growth. This was a brand new sales channel for the company, which grew rapidly and took them into a new era of direct marketing.
Al went on to manage the e-commerce operations for other major brands including, Scotts of Stow, Cucina Direct, The Original Gift Co, Presents Direct, Expert Verdict and the Traditional Garden Company, bringing his previous experience of new website implementations and online marketing to the fold, ensuring excellent revenue growth and strong ROI.
From here, his entrepreneurial spirit opened up new opportunities to run his own online marketing and consultancy business, and he has since worked closely with leading brands such as Readers Digest, Rapha, eBay, Graham & Green, GLTC, Brora and Weird Fish, to name but a few. From managing new website developments/enhancements, business development and working on brand online strategy, Al is extremely customer focused and experienced in getting the job done on time and within budget.
When he’s not working, you’ll find Al messing around on boats – he sails competitively! Al has been married for 4 years and is the proud father of a son.
Click the icons below to connect with Al or call him in the office on 01793 238697.
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Within a few months of going live with their new site, one of our clients saw a 6% increase in their conversion rate, a year-on-year increase in traffic of 110%, a 90% increase in revenue and a 46% reduction in the bounce rate.
The numbers speak for themselves. The new site is more engaging, with more customers buying more items per transaction than ever before.